Designed and developed by the founder and CEO of WOW Facial, Claire Williams envisaged a next generation skincare range, offering both skin clinics and their clients brand new and exciting technology with active ingredients, which translate into gentle, but effective, long lasting results and healthier looking skin.
Intradermology is a revolutionary new skin care system, redefining the science and aesthetic of the skin. The range expertly blends a powerhouse of antioxidant, growth factors, and acetyl hexapeptide 49. The results are improved cellular health, improved skin barrier function, and increased hydration, all leading to a reversal in the appearance of ageing and preventing future skin damage.
First to launch in the range is ‘Synergy 6 SPF 50’, which offers a revolutionary light silky consistency, hydrating the skin immediately. Not only that, but it also contains six next-generation active ingredients working in combination to prevent damage from the sun and the environment using ground-breaking technology minimising the chemicals used, as they are encapsulated within ‘liposomes’ allowing them to sit on the surface of the skin. This causes less irritation, making this product perfect for every skin type.
Social Parrot were to construct a social media presence that would enable a strong connection to both the end customer and skincare specialists.
We worked on an initial social media strategy to understand the target market and how they interact with brands online. Our aim was to capture striking, elegant visuals that convey the aspirational lifestyle of their customer whilst maintaining a product focus that would also appeal to aesthetic practitioners alike.
